Design and Planning
5 Tips for Starting Your YouTube Channel
Starting a YouTube channel can be intimidating for a lot of entrepreneurs or business owners, but it can be an invaluable tool for building and expanding your audience. Videos can…
Read MoreHow Black Women Entrepreneurs Can Use Customer Avatars to Make More Money
I talk with Black women entrepreneurs all the time about the importance of creating a customer avatar. You’ll see this idea everywhere—on the internet, in sales courses, and as a…
Read MoreNew Year CEO Prep
Whew! What a year! This year 2020 has been filled with ups and downs, wins and losses, for the nation as a whole and for the Black community in particular.…
Read MoreThe Consequences of Starving Your Business
Look, sis, we all know that running a small business takes a lot of funds, and it’s tempting to cut the costs where you can. But, it’s also important to…
Read MoreMoney Moves During the Pandemic Recession
The 2020 recession did not come to play. If these last few months of the pandemic have showed us anything, sis, it’s that things are always changing. COVID-19 and stay-at-home…
Read MoreThe Home Office: 7 Tips for Productivity When Working From Home
Working from home brings its own unique challenges, since home tends to be a personal space where we go to relax, decompress, and live our lives beyond the workplace. The…
Read MoreZoom, There It Is! Leveling Up Your Webinar Game
Part of this story might sound familiar to you. . . Right in the middle of a four-week business bootcamp, my team and I were forced to make a complete…
Read MoreCreating Fun and Engaging Webinar Workshops
Holding events online is the new normal, which means that your customers are probably attending at least a few webinars every week, and things are probably starting to blur together.…
Read More9 Tasks Consultants Can Outsource and Delegate
Statistics show that 57% of businesses use outsourcing in order to focus on their core business, while 47% use it to solve capacity issues. This is especially important for small…
Read MoreThe 3 Most Important Types of Media for Digital Marketing
Attempting to build a successful business without marketing is like attempting to drive a car without gas. Marketing is an essential component of business success, and with increased online competition…
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