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Attention Admins: Please DO NOT delete or edit anything on this page without authorization from Makisha or MAP team. This page serves as a backup for the case studies templates. For more info please email linh@marketingaccesspass.com.

Herbal Honey Case Study

Business Profile

Name of Company: Herbal Honey

Location: Denver, Colorado

Years in Business: .5 Years

Industry: Tea and Honey

Size: Solopreneur

The Big Deal: Retail Success

herbal honey logo

Opportunity/ Business Need

  • No business capital

  • No website traffic

  • No mainstream sales (friends/family customers only)

  • Misaligned and uincomplete brand

  • No sales or marketing strategy

  • Little clairty on value proposition or target customer

Solution

  • Complete brand makeover

  • New packaging and labeling

  • New SEO-friendly website, online store and sales funnel

  • Farmers market business plan

  • Business plan and loan application support

Goals & Results

Sales

  • 20% increase in repeat business

  • Monthly sales tripled

  • Web traffic from under 300 to 750 per month

  • Booked at monthly farmers market

  • Email list quadrupled in 6 months

Client Testimonial

Keisha Mathes, Founder & Herbalist

I’m blessed by the blood sweat and tears poured into us by Sistapreneurs founder Makisha Boothe. I can't express my gratitude for our group coaching space and the amazing women I shared it with. I can't wait for 2019, to tackle the goals I set, the strategy I created toward my vision and the systems I am putting in place to support them

Light as a Feather

Business Profile

Name of Company: Light as a Feather

Location: Denver, Colorado

Years in Business: 1

Industry: Wellness

Size: Solopreneur

The Big Deal: Business Loan

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Opportunity/ Business Need

  • Low sales

  • No startup capital

  • Low website traffic

  • Under-developed brand and product

  • No inventory strategy

  • No strategic marketing plan

Solution

  • Established client segments and clarify value proposition

  • Re-package service menu

  • Website upgrades and new sales funnel

  • Brand development

  • Inventory systems

  • Business plan and loan support

Goals & Results

Sales

  • Tripled sales in 6 months

  • Website traffic increase of 25%

Client Testimonial

(Client testimonial coming soon!)

Forward Motion Movers & Company

Business Profile

Name of Company: Forward Motion Movers

Location: Aurora, Colorado

Years in Business: 5 Years

Industry: Moving

Size: Microbusiness (team of 5 or less)

The Big Deal: Corporate Contracts

forwardmovinglogo

Opportunity/ Business Need

  • Groupon loss

  • No fulfillment process

  • No startup capital

  • No website traffic

  • Team turnover

  • No equipment, vehicles or inventory

  • No prospect inquiries

Solution

  • Established client segments and clarify value proposition

  • Re-package service menu

  • Website upgrades and new sales funnel

  • Process improvement for sales and fulfillment automation

  • Credit restoration

  • Additional branded vehicles

  • Secured business loan

Goals & Results

Sales

  • Coming soon!

Operations

  • Coming soon!

Client Testimonial

(Coming soon!)

Booji Beauty Bar & Co.

Business Profile

Name of Company: Booji Beauty & Co. Salon

Location: Aurora, Colorado

Years in Business: 4

Industry: Salon

Size: Microbusiness (team of 5 or less)

The Big Deal: Loan for Salon Expansion

boojibeautylogo_300

Opportunity/ Business Need

  • Poor team culture

  • No profit from revenue streams

  • Not enough capital

  • Low retail sales

  • No website traffic

  • Owner-dependent shop and sales

Solution

  • New onboarding and training program

  • New check-in/out and follow-up process

  • Niche clarity and aligned SEO work

  • Expansion plan + storefront relocation

  • Sales funnel redesign

  • Accounting services

  • Credit development

  • Business plan and loan application support

Goals & Results

Revenues and Clients

  • Secured business loan

  • Doubled re-booking and new client numbers

  • Cut costs in technology and subscriptions

  • Shifted from 5-figures to 6-figure income business

Sales and Marketing

  • Redesign sales funnel

Systems and Operations

  • Team conistency in re-booking, new onboarding and training program

Other

  • Moved to a new brick and mortar, launch new hair product line

Client Testimonial

Jasmin Douglas, Owner

Sistahs! Let me tell YOU honey that Makisha my business coach/ mentor plays nooooo games! She got my entire life together. SNATCHED! ZIPPED! CLASPED!! GRIPPED!! During my one-on-one session this week, she really put me and my procrastination in CHECK! My fears and anxieties were trying to convince me to fall back on certain goals and Makisha was not here for it. We went from a scheduled 1 hour session to 4 hours cranking out my business plan revision, my salon systems, sales funnels, and my salon marketing plan. Several times I quit, several times I cried, several times she told me to call my mom (my regulator) because I was coming unglued. BUT Makisha held me accountable, combated my fears, and is pushing me to the finish line. She definitely believes in me and my vision, even when I become afraid of my own dreams and goals. I appreciate this Goal God of a woman, Makisha soooo much. I thank you?? I’m still kicking and scream over all the homework LOL (ps she does not play about homework either. I messed around and didn’t get some of it done and POW ? it was doubled ?) #determined ??#BoojiBeautyonTheRise #WorkHardPlayLater #sistahpreneurs#BoojiBeauty 

Dope Mom Life

Business Profile

Name of Company: Dope Mom Life

Location: Aurora, Colorado

Years in Business: 1

Industry: Videography & Marketing

Size: Solopreneur

The Big Deal: Government Contracts

dopemomlifelogo

Opportunity/ Business Need

  • Startup

  • Interest in filling area of high demand

  • No startup capital

  • No business systems

  • No lead management strategy

  • No government contracting experience

Solution

  • Government certification and CRM

  • Hire and expand new team

  • Expand toward targeted agencies

  • Process improvement for sales and client fulfillment

  • Credit restoration

Goals & Results

Sales

  • Coming soon!

Operations

  • Coming soon!

Client Testimonial

Dianna Myles, Owner

I have to take a moment to s/o Makisha! Let me tell you, there is nothing like having a business coach that is not only a cheerleader but just the right amount of big sister, tell it like it is, don't let you play small, don't play no games, holds you accountable, and does it with all the love! that EVERYONE needs... Thank you for being one of the dopest business coaches EVER!!! #Dopemomlife #sistahpreneurs#magic Thank you for having my back at all times! The 5am motivational videos, the evenings, the weekends, the phone calls, the celebration, the all of it! I don't know how I am going to thank you but know it's going to be epic!!!

Chubby Curls

Business Profile

Name of Company: Chubby Curls

Location: Denver, Colorado

Years in Business: 1

Industry: Black Hair Care Products

Size: Solopreneur

The Big Deal: Retail

chubby curls log

Opportunity/ Business Need

  • Low website traffic

  • Misaligned DIY brand

  • No sales funnel

  • Small scale production

  • New CRM system

Solution

  • Complete brand makeover

  • New packaging/labeling redesign

  • Wholesale program design

  • Website upgrades

Goals & Results

Sales

  • Landed 5 new wholesales accounts

  • Tripled website traffic increase

Client Testimonial

Manusshka Sainvil, Owner

Let me tell you how Sistahpreneurs is helping me get my ENTIRE BUSINESS together ???? Day 1 of Retail Coaching yesterday and #MindBlown. I am so excited about this program and I'm ready to do the WORK??‍????. If you're a business owner in Denver, you want Makisha Boothe in your corner ?? #ChubbyCurlsLevelUp

Konjo Catering & Events

Business Profile

Name of Company: Konjo Food Group

Location: Denver, Colorado

Years in Business: 1

Industry: Restaurant

Size: Solopreneur

The Big Deal: Retail

konjo_logo

Opportunity/ Business Need

  • No business capital

  • Dated, unpolished brand

  • No sales funnel

  • Low website traffic

  • No lead management system

Solution

  • Goverment certification

  • Trout Tank Pitch

  • Credit restoration

  • New CRM system

  • Brand upgrades for pitch

Goals & Results

Sales

  • Coming soon!

Operations

  • Coming soon!

Client Testimonial

(Coming soon!)

Kumasi

Business Profile

Name of Company: Kumasi

Location: Denver, Colorado

Years in Business: 1

Industry: Travel and Event Planning

Size: Solopreneur

The Big Deal: Retail

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Opportunity/ Business Need

  • No business capital

  • Lack of clarity on client segment and value proposition

  • No sales funnel

  • Low website traffic

  • No lead management system

Solution

  • Messaging and copy revisions

  • Redesign service menu

  • Build new sales funnel

Goals & Results

Sales

  • Coming soon!

Operations

  • Coming soon!

Client Testimonial

(Coming soon!)

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