Archive for April 2017
Selling From Social: Unlocking Opportunities on YouTube, Instagram, TikTok, and More
Sis, I can’t tell you how excited I am about the opportunities social commerce is bringing to the table. The game has officially changed, and it’s time for us to…
Read More3 Common Social Media Mistakes Solopreneurs Make
If you’ve made it a priority to get online and start social media marketing your business, then thumbs up to you, Sis! Social media platforms are where millions of people…
Read MoreBlack TV Bosses: Business Lessons Inspired by Olivia Pope and More
I look everywhere for business coaching teachable moments. I love my favorite Black TV show nights—whether I’m keeping up week-to-week or binging the whole season with popcorn and wine, Olivia…
Read MoreFrom Vanity to Value: Social Media Post Types That Spark Comments and Shares
Sis, let’s talk about the difference between vanity metrics and the numbers that really matter. While likes and follows might give you a quick ego boost (and let’s be real,…
Read MoreLet’s Fix Your Checkout Process: Stop Losing Sales at the Finish Line
Optimizing the Checkout Process How often have you added something to your cart but abandoned the purchase because the process wasn’t easy or something felt off? A landing page and…
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