Customer Systems
Customer Service Begins with Leadership
Merely “6% of small businesses focus on keeping customers”, according to smallbiztrends.com. Seems strange, right? The researchers found that those businesses focused more on getting new customers than keeping the current ones. Nurturing current clients is much more cost-effective than attracting new clients. Forbes.com states that profitability increases with customer retention. So, making customer service…
Read MoreTools for Shared Communication and Correspondence
If time is money, then you definitely don’t want to waste either one! And now that you’ve seen some examples of document management tools and how they can help you manage your business better, let’s take a look at some more advanced options. Some of the biggest time sinks in business correspondence are collaborations, business…
Read More6 Steps to Onboarding New Clients for Service-Based Businesses and Consultants
Marketing and securing a sale can take up a lot of time and focus. But after you’ve gotten the sale and won a client, do you have a process for bringing them on board as a new client? It can be easy to let this part of your customer experience slide or to not have…
Read More3 Types of Automated Email Every Business Owner Should Send
In the Sistahpreneurs Online Village, I’ve focused some of our business chats on automated email marketing and email drip campaigns. A drip campaign is basically a triggered email series that can be designed to respond to customer behaviors with a targeted, pre-scheduled email series. Drip campaigns can be complex for the novice, but there are simpler…
Read More