Rapid Improvement

Statistics show that 57% of businesses use outsourcing in order to focus on their core business, while 47% use it to solve capacity issues. This is especially important for small companies and solopreneurs, who often lack the space and resources to hire more permanent employees. Cost-cutting is the number one reason why 87% of businesses…

This week’s SistahBiz Spotlight is Monique Madara, Founder of Rapport Marketing Research LLC, a boutique research firm in Las Vegas, Nevada. Rapport Marketing Research helps companies all over the world understand culture and “the why” behind what people watch, buy, and do. Her company’s mission is to uncover human truths that transform relationships between brands…

Our SistahBiz spotlight for this week is Toi Massey. This inspiring sistah is a mechanical engineer, nuclear physicist, and black belt! She does not play! Toi Massey is well known for her efforts to help children from all backgrounds gain access to resources through her STEAM education program at the JEKL Foundation. Her consulting agency,…

Marketing and securing a sale can take up a lot of time and focus. But after you’ve gotten the sale and won a client, do you have a process for bringing them on board as a new client? It can be easy to let this part of your customer experience slide or to not have…

The U.S. is the world’s largest customer, purchasing $425 billion in goods and services each year. The federal government aims to spend close to a quarter of that budget on the goods and services that small businesses provide, so  securing a government contract can be a huge boost and opportunity for your business. You may…

To build a successful business, you’ll need to have more than financial capital (the funds) and human capital (the team). You also need social capital (the relationships). Coined by social scientist Alexis de Tocqueville and made popular by political scientist Robert Putnam, the term ”social capital” describes the richness of your interactions with other people…

Gerri Gomez Howard is the She-EO of the Gomez Howard Group (GHG), an integrated marketing and communications firm that specializes in developing and implementing initiatives that promote important social issues and engage diverse, multicultural audiences.  Gerri enjoyed an 18 year career in television working for KCNC-TV a CBS station in Denver where she led the…

A couple of years ago, I decided to invest heavily in the study of success mindsets and found that managing your thoughts and mental state was a key success factor. I kept hearing from all of the greats how much mindset impacts any life endeavor, but it took me some time to realize that in…

Soaring Independent is a black female-owned home care cooperative in Dane County, WI.  Georgia Allen and Josezette Bridges are the faces of this co-op, striving to offer quality home care services to elderly people and individuals with mobility issues. After being fed up with low wages, high turnover and low-quality care, Allen and a group…