Business Planning

The 7 Deadly Sins of Logo Creation

Entrepreneurs who get over-consumed with building a website and logo are often putting the cart before the horse. You should map out your brand promise, brand personality, ideal customer, and product value first before worrying about visual design. However, once your foundation is laid and it’s time to produce a logo, make us all proud,…

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6 Moves to Position Yourself to Hire a Rock Star Team

Social Media Management

The worst time to prepare to hire is when you badly need help. You should always operate your business as if someone else is going to run it without you present. This means you put structures in place to systematize, train and manage a team over time – not when the house is on fire.…

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Networking While Black: Building a Cross-Cultural Power Network

Networking While Black

Building a power network is about making a name for yourself and building a community of people who know and support you and your brand, who are willing to do business and enter partnerships with you, and who send business your way. Oftentimes, building this kind of power network this means that stepping outside of…

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Black Hair, Skin and Body Care Businesses in Denver

Black Hair Salons in Denver

Moving to Denver can have its beauty and self-care challenges as a Black woman. The dry climate can wreak havoc on your hair and skin. To compound matters, black hair care and body care products, stores and professionals can be a challenge to find. Don’t worry Sis, Denver Metro is consistently ranked as one of…

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Secrets for Testing Your Business Idea

Black Woman Business Owner Serving

Too often, I see our sistahs seeking the traditional method of business startup: get an idea, write a business plan, get funding, launch the business, and get ready for the bumpy drive and possible crash. Sounds pessimistic, but I’ve got some encouraging words of wisdom for the aspiring sistahpreneurs that might increase your chances of…

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5 Business Model Changes that Can Generate More Revenues

Black woman strategizing business

The business idea is a very important part of a business but you’re idea is going nowhere fast without a profitable and sustainable business model. Thinking more about the model – the value proposition, customer avatar, channels, revenue streams and other model components is key to your success. Many great business ideas die because the…

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5-Step Formula for Pricing Your Product

Black Woman Entrepreneur Farmers Market

I personally know the anxiety that comes with pricing your product and having to negotiate that price. If you’re not a born saleswoman who lives for the challenge of negotiation, easily finds your way to the best price with a customer, and has no problem raising prices, you GO girl. For many of us, though,…

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6 Shifts Black Women Can Make to Play Big in Business

As a Black female entrepreneur, I can relate to what it’s like when you haven’t been taught to play big in business or exposed to wealth and entrepreneurship. Sometimes you feel left in the dark about what money moves will shift your small-time hustle to big dough and big business. Everything in you tells you that…

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What It Looks Like When You’re Giving Your Blessings Away

Black woman entrepreneur reflecting

My great-grandmother always told us, “No one can take your blessings from you. You can give them away. But no one can take them from you.” Her words have always been a source of security and accountability for me. It’s been a reminder that if I do right, and stay on track, that all that…

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3 Rookie Moves to Avoid On Your Startup Journey

Top Business Mistakes

Rookie Move #1: Overspending. In the early days of a risky startup, the last thing we Black female entrepreneurs want to do for an unproven business model, particularly for new entrepreneurs, is shell out a bundle of dough for overhead and startup. Small business is tough. You’ll need to spend every penny wisely in order…

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